Making it to Page 1 - How to Increase Your SE Ranking, Part 2

Continued from our last article, tips 6-10 to help give your site that extra boost for SEO success.

6. One interesting fact is that major search engines like the popular sites. The more popular sites that point to your site, the more the SEs will like you and raise your listing. Think of this as high school. If the cool kids like you, then other kids will think you are cool. So get your links out there and get them on important sites. A link on 300 mom and pop sites is not going to be as positive as a link on CNN.

7. Publish, post and blog. Increase your Web presence and gain lots of exposure by publishing articles on Web sites like The Phantom Writers, eZine, and iSnare. Each of these sites where your article appears will include a "resource box" for your sales pitch and a link to your site.

8. Also, post on networking sites like LinkedIn, del.icio.us, digg, and MySpace to build a large base of connections. And don’t forget blogging--the perfect platform for distribution--as blogs naturally tend to link to each other. Hit the RSS Subscribers, get on blogrolls, and syndicate content to sites and blogs.

9. Offer a free tool to entice customers. This can be anything related to your company’s offerings, from a productivity tool to an ROI calculator. The point is to get some viral marketing going so that site owners and bloggers will link to you.

10. Generate links from directories. With hundreds of directories out there, you can easily list your site with Yahoo!, DMOZ, and the Internet Search Engine Database.

The last thing to think about is refreshing your site. How much you update and actively maintain your site also play a role in your ranking (along with your longevity online)--so don’t forget these important factors as well.