Spelling Television and Imagistic Launch Eerie Companion Website
For New UPN Television Series
Venice, CA – March 13, 2001 – There is something strange going on at All Souls Hospital, and this TV show's Web site won't do anything to help people get over their fear of doctors.
Spelling Television, along with Venice web developer Imagistic have launched a companion web site for the upcoming premiere of their new series All Souls, airing on UPN. The drama/horror series, which debuts Tuesday, April 17th at 9pm, is set in a fictitious Boston research and teaching hospital where strange and otherworldly incidences are a regular occurrence. Co-created by series director Stuart Gillard and writer Stephen Tolkin, under the supervision of executive producer and Twin Peaks creator Mark Frost,
All Souls does for the medical show what Stephen King did for the hotel business in The Shining. The site, full of unexpected surprises and series tie-ins, allows users to virtually "admit" friends to All Souls for some rather unpleasant medical procedures.
Unlucky "patients" are notified by email that they have an appointment at All Souls and must come to the site to see what procedure they will be receiving. What starts as an innocent check-up or cholesterol test may land the visitor in the midst of a hellish medical experiment—one not likely to be covered by any insurance company.
Imagistic collaborated closely with Spelling Television to develop the show's complementary Web site using existing series material and creating Web exclusive content as well. Executive VP of Spelling Television Jim Conway stated; "We knew that this series had to have a powerful web presence, one that extended and played up the twisted reality of the show. As the show continues, we expect to make the site an essential part of the experience"
Imagistic's Chief Creative Officer Marcelo Ziperovich stated; "In developing this site, our goal was to capture the essence of the show. There is always something lurking right beneath the surface and what you see isn't always what you get. The site does that in a fun and original way".
Spelling Television is an entertainment leader responsible for such hits as Melrose Place, 7th Heaven and Charmed. All Souls is a drama/horror series that takes place in a historical Boston hospital. Unexplainable and paranormal activity regularly finds its way into the lives of the staff and patients. The hour-long series debuts April 17th at 9pm on the United Paramount Network (UPN).
About Imagistic
Founded in 1997, Imagistic is a complete Web services company with an emphasis on branding, online community and technology development. Imagistic has designed over 60 web sites for such clients as CarsDirect.com, UCLA, Paramount Pictures, Kids Online and Jane Cosmetics (Estee Lauder).
