Los Angeles Fire Department Site Launch

Designed by Lightray Productions and developed by Imagistic, the Los Angeles Fire Department, one of the largest fire departments in the nation successfully launched their new website. Found at www.lafd.org, the new site has a modern look and feel, is mobile and tablet-friendly, and is fully ADA compliant (section 508).

"The Los Angeles Fire Fighters hold an important place in the minds of Angelenos and we wanted the way they interact with the public to be straight forward and powerful, just like we want them to be when they're fighting a wildfire or saving our lives," said Kimberly Brooks, founder of Lightray. "We also look forward to working with Chief Terrazas as we develop an intranet that will set the standard for how fire departments communicate in the 21st century."

The project included re-orienting content to be local, converging multiple sites into one, and developing a state-of-the-art intranet to enhance internal communications.

Lightray hired Imagistic president, Kevin Howard Goldberg, to be the project's CTO and to implement all project technology and development. "There were a lot of moving pieces and governmental considerations. With the Lightray team, we delivered a secure, easy-to-use, and effective communication tool for the LAFD."

About Los Angeles Fire Department Foundation
The Los Angeles Fire Department Foundation supports the LAFD in protecting life, property, and the environment by providing essential equipment, training, and public outreach programs to supplement city resources. In addition to the website, the Foundation recently purchased and donated 3,200 brush fire helmets. The Foundation is the major source of private support to the LAFD. For more information on the LAFD Foundation and how to support your LAFD, visit www.supportlafd.org.

About Imagistic
Founded in 1997, Imagistic is a business and technology solutions company whose mission is to help organizations use technology to support their business and improve their bottom line. With a strong attention to detail and exceptional client service, Imagistic offers a proven track record of hundreds of satisfied clients and successful implementations around the world. Its talented and seasoned staff offers decades of experience in business technology strategy, web development, Internet and custom software development, content strategy, creative services, and information architecture.

About Lightray Productions
Lightray Productions has been launching brands and creating award-winning and custom-designed websites and campaigns since 1996. Lightray specializes in working with large agencies and institutions, building consensus among multiple lines of command, analyzing workflow and unifying it all under one vision and strategy. Projects include the websites for NASA AMES Research Center, Warner Music Group (Global), UC Berkeley, Los Angeles Police Department, and now the Los Angeles Fire Department. Lightray serves clients in industries ranging from entertainment to education, activism, the arts, government, business. For more information, visit www.lightray.com.